Maxine Dion

You can’t invite people into a space if you don’t know what they’ll be doing there and why. Strategic design is an exercise in making sure functional needs are met in a way that engages and inspires people.

Years at DCM: 16+

A well-designed space is so carefully thought through and considerate of consumers’ needs, you don’t even notice how it affects your experience—it just feels right. In her role as, Maxine guides a team of interior designers in developing the physical manifestation of your brand, whether it be permanent, pop-up, or mobile.

A strategic design professional with over 15 years under her belt, Maxine can always answer why; nothing her team creates is design for the sake of design. Every decision they make leads to a purposeful and intuitive customer journey that addresses your target’s needs and creates more moments of delight.